EXIN Car Detail is a professional auto detailing company based in Tempe, Arizona, known for its high standards in vehicle care and presentation. I collaborated closely with the owner to develop a brand identity that captured the precision, cleanliness, and premium nature of their services.
The goal was to create a logo that was both visually striking and reflective of the company’s focus on quality and detail. The final mark balances boldness with refinement—conveying motion, polish, and trustworthiness, all essential to a brand centered around enhancing vehicle appearance and value.
From initial sketches to final execution, the branding was built to resonate with clients who take pride in their vehicles and expect top-tier service. The logo is designed to work across signage, uniforms, digital platforms, and promotional materials, providing a consistent and professional look at every customer touchpoint.
